DMS Nonprofit Advertising

LTV-Focused Donor Strategies For An Online World.

Digital Media Solutions® helps nonprofit brands across the country build consistent and sustainable fundraising revenue with innovative digital performance advertising solutions.


Ongoing Donor Acquisition & Retention Strategies

DMS recurring revenue advertising experts know sustaining donor campaigns must focus on more than just initial donations. Our full-funnel digital performance advertising strategies focus on retention and lifetime value in addition to initial donor acquisition.

  • Multichannel Digital Advertising Campaigns: Include programmatic display, email advertising, social media advertising, paid search and SEO
  • Performance-Based Donor Acquisition Solutions: CPL, CPA, CPD, CPC
  • Results Focused: Post-transaction messaging and donor re-engagement and retention planned from campaign inception

A Legacy Of Sustaining Donor Success

DMS works with top nonprofits around the country to build and scale sustaining giving programs. We develop and maintain initiatives that exceed performance expectations. Our sustaining donor services include:

  • Vertical market strategy audit and analysis
  • Donor profiling
  • Creation of compelling and engaging sustaining donor offers
  • Financial modeling and break-even analysis
  • Development of full-funnel media schedule
  • Infrastructure scalability analysis
  • Credit card donation and customer service best practice reviews
  • Donor contact strategy development and execution
  • Ongoing competitive market impact analysis
  • ROI reporting and optimization recommendations

Technology-Enabled & Data-Driven Digital Performance Advertising

The DMS toolset provides consumers with easier access to options, promotions and savings while helping nonprofit advertisers connect with their target audiences. Our toolset consists of our:

Operationalized Compliance Delivers Peace Of Mind

Because DMS understands the importance of upholding brand standards, we invested heavily in proprietary and third-party monitoring tools. Our industry-leading processes are supported by in-house legal and compliance teams.

Connect With
Your Audience
At Scale

Start Today By Contacting DMS

Digital Media Solutions (DMS) is a leading provider of technology-enabled, data-driven digital performance advertising solutions connecting consumers and advertisers.