Performance-Based Donor Acquisition & Retention.

DMS recurring nonprofit donor campaigns, supporting well-known nonprofit brands across the country, are designed to build consistent and sustainable fundraising revenue.


Ongoing Donor Acquisition & Retention Strategies.

DMS is staffed with recurring revenue marketing experts. We know sustaining donor campaigns must focus on more than just initial conversions. Retention and lifetime value matter just as much as the first donor contribution.

  • Donor and member programs
  • Compelling offer creation
  • Profitability previews
  • Full-funnel marketing strategies
  • Best practice reviews
  • ROI reporting

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Media Strategies Designed For Today’s Donors.

Today’s donors consume media differently than in the past. You need to target your next donors where they are currently consuming media.

  • Cross-Channel Digital Campaigns: Include programmatic display, email marketing, social media marketing and advertising, paid search and SEO
  • Performance-Based Donor Acquisition Solutions: CPL, CPA, CPD, pay-per-call
  • Results Focused: Post-transaction messaging and donor re-engagement planned from campaign inception

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A Legacy Of Sustaining Donor Success.

DMS has worked with top nonprofits around the country to build and scale sustaining giving programs. We develop and maintain initiatives that exceed performance expectations. Our sustaining donor services include:

  • Vertical market strategy audit and analysis
  • Donor profiling
  • Creation of compelling and engaging sustaining donor offers
  • Financial modeling and break-even analysis
  • Development of full-funnel media schedule
  • Infrastructure scalability analysis
  • Credit card donation and customer service best practice reviews
  • Donor contact strategy development and execution
  • Ongoing competitive market impact analysis
  • ROI reporting and optimization recommendations

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