Successful customer acquisition is the result of smart relationship building. At Digital Media SolutionsTM (DMS), we leverage people-based marketing strategies to help Fortune 1000 brands connect with, engage, convert and retain high-intent consumers.
Our long roster of owned-and-operated domains and premium publisher partner websites provide a reliable, efficient and scalable way for brands to connect with their target audiences.
Utilizing the first-party data of DMS TRAX proprietary marketing technology, DMS deploys personalized messages to efficiently engage, re-engage and acquire customers.
Founded by marketing pioneers, W4 functions as a point of connection between leading advertisers and successful, high-quality publishers. Serving both advertisers and publishers, W4 helps grow businesses by sourcing new, quality customers through more channels than advertisers can reach on their own.
With vertical-specific experts on the team, DMS supports the marketing success of brands within many highly competitive verticals. Our extensive portfolio of owned-and-operated, consumer-focused properties includes a long list of top-tier consumer finance and education websites.